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Editorial Leadership in the Age of Content Marketing Automation

As changes in technology affect how we market products and services, we need to ensure that we continue to adjust our mindset and stay open to industry changes. Content automation looks to be a current trend. Since we know content is a staple in good marketing programs, automation can affect the way leaders think. Cameron Conaway urges leaders to approach trends and changes with a “curiosity about what’s changing and why” in order to remain an effective leader—one looking at long term success.

Read Conaway’s full article, “Leadership in the Age of Content Marketing Automation” for inspirational insight on how to remain a content leader in the age of content automation.