Today’s consumers are hit with thousands of ads every day; we live in a sensory overloaded digital world and we quickly learn to deflect and ignore much information. So, what stands out?
Evocative content marketing, according to Lora Kratchounova in her Forbes article, “The Era of Evocative Marketing Has Arrived—Are you Ready?” Kratchounova writes that “images, stories and other assets that cause viewers to feel a sense of nostalgia, anxiety or thirst for adventure” jump to the forefront of consumers’ interest levels. In other words, content that compels the buyer to feel is the best way to connect with prospects and future customers. Read the entire article for a better understanding of this concept and for ways to improve your evocative marketing approach.
More and more businesses implement #AI technology, but some see greater successes than others. To scale and make the most of AI technology, organizations must adopt a holistic approach and rewire from within. This thought leadership piece details core practices for adapting to AI. Read on:
As artificial intelligence (AI) and machine learning (ML) become more developed, organizations are discovering innovative ways to use these technologies to help them identify actionable insights and drive greater efficiency. In this article, you’ll learn about the pattern-matching capabilities of #AI and how they are being implemented to help businesses uncover the true potential of their data, empowering them with new perspectives about their businesses processes.
Adapt early by replacing legacy technology and manual workloads to secure your revenue. In this blog, learn about how you can predict customer payments, adapt with intelligent budget proposals, and increase the accuracy of projected cash flow with Microsoft Dynamics 365 Finance Insights. Read on to learn how.
As companies rush to join the cloud revolution, it has become vital for them to replace older practices with more comprehensive solutions. In this context, cloud computing is proving to be an asset that not just individual organization, but entire industries, can use to drive innovation and efficiency. Read this infographic to learn how Microsoft #Azure is helping businesses enjoy unparalleled cost savings, easily plan migrations, and obtain up to 82 percent cost savings by moving to the cloud.
The cloud has become an invaluable tool for researchers to reduce wasted lab space, encourage collaboration, and even reveal new insights into ongoing investigations. Follow Resemble Systems to learn more about how #AI and Microsoft #Azure are helping organizations increase the efficiency and impact of their projects.